Wairarapa

Here at Sidekick we’re Xero accountants that are at the forefront of the cloud computing revolution in the accounting industry. We’re technology-minded and love recommending new software and services to help make your business run more smoothly. We’ve always been a forward-looking company, helping our clients see where they’re going rather than giving them a backwards-looking summary of where they’ve already been.

Our clients love that we speak their language and make an effort to really ‘get’ what their business is about. Sidekick is at your side with the advice you need, when and where you need it. At the end of the day what we do is pretty simple – we want to help you be more successful. If you’re looking for a modern team of accountants in the Wairarapa region, feel free to get in touch. 

We invite you to book an appointment, pick up the phone, shoot us an email or drop by for a chat if you’re in Masterton. Or, you can just fill in the form below to send us a message directly.

CONTACT DETAILS

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    Meet the Wairarapa Team

    Director

    Brett Wooffindin

    Director

    Jennifer Martin

    Associate

    Rob Royle

    Associate

    Jaimi Stewart

    Senior Accountant

    Svetlana Dumanovskaya

    Senior Accountant

    Jhellaica Manjares

    Accountant

    Hiona Haeata

    Accountant

    Robyn Morgan

    Accountant

    Neha Patel

    Office Manager

    Nicole Sim

    helen-sidekick-tasman-xero-accountants
    Project Coordinator

    Helen Pauley

    CEO

    Ric Thorpe

    Contractor

    Anna Cochrane

    Director

    Brett Wooffindin

    Brett is a Chartered Accountant based in the Wairarapa, renowned for his diverse expertise and profound rural insight, which he brings to Sidekick Lawson Avery. Originating from a sheep farm in South Canterbury, Brett’s background enhances the professional advice he provides.

    He holds a degree in Commerce and Management from Lincoln University and achieved Chartered Accountant status at a Big Four practice in Wellington in 2007. His career trajectory includes significant roles in investment banks in London and major NZX-listed companies in Wellington, where he refined his skills in change management and process improvement. Since 2015, Brett has been an integral part of Sidekick Lawson Avery in Masterton.

    In his current role, Brett leads the cloud-based solutions team, specialising in Xero and Figured. His proficiency in financial advisory, cash flow management, benchmarking, technology, and tax is complemented by a strategic focus on business performance improvement. Brett is dedicated to supporting rural industries, with extensive experience in sheep and beef, dairy, arable, viticulture, and other sectors. Additionally, he has worked with clients in commercial property, hospitality, professional services, and investment industries.

    Beyond his professional achievements, Brett serves as an active board member of WBS and enjoys rugby, cricket, golf, running, and travel. His commitment to his family and community reflects his balanced approach to both business and life.

    :CA

    Director

    Jennifer Martin

    Jennifer grew up in the Wairarapa and has spent most of her life there. She earned a BCA in Accounting, Economics, and Commercial Law from Victoria University and became a Chartered Accountant in 2011.

    She’s worked in various roles for firms in Wellington and the Wairarapa before joining Lawson Avery in August 2018 as our cloud-based specialist. Jennifer handles products like Xero, Figured, Cash Manager Focus, Spotlight Reporting, Workflow Max, and MYOB Essentials.

    On top of that, she’s got hands-on business experience from helping run a family business for the past eight years. Outside of work, Jennifer enjoys playing netball and squash, hitting the gym, and playing card games like Canasta and Samba.

    :CA

    Associate

    Rob Royle

    Rob was born and raised in Wainuiomata before moving to the Wairarapa in 2015 with his wife and two young boys.

    Rob studied at Victoria University completing a BCA and post-Graduate Diploma in Accounting before qualifying as Chartered Accountant in 2018.

    Prior to joining Lawson Avery in 2018, Rob had worked at another local accounting firm and worked in the finance team at The Salvation Army.

    When Rob isn’t in the office or chasing his kids around, it’s likely he’ll be out pig hunting with his dogs.

    :CA

    Associate

    Jaimi Stewart

    Jaimi was born and raised in the Wairarapa. She achieved her Bachelor of Accountancy from Massey University and in 2020 qualified as a Chartered Accountant.

    Prior to joining Lawson Avery in 2021, Jaimi worked at another local accounting firm for five years.

    Out of the office Jaimi loves playing and watching sport, particularly hockey and spending time with friends and family.

    :CA

    Senior Accountant

    Svetlana Dumanovskaya

    Svetlana was born in Crimea, Ukraine and at the age of 9 moved over to New Zealand with her family becoming a local here in the Wairarapa.

    She graduated with a Bachelor of Accountancy through Massey in 2019 and qualified as a Chartered Accountant in 2021.

    Prior to coming onboard with Lawson Avery, Svetlana has worked at other CA practices over the last 10 years. She has a passion for the Dairy Industry and is involved in the Dairy Industry Awards as the Regional Manager.

    In her spare time she can be found at the local F45 gym, helping out her partner with their contract milking business or on their lifestyle property in Carterton with their dog, and soon to be little helper.

    :CA

    Senior Accountant

    Jhellaica Manjares

    Jhellaica, also known as Laica, was born in the Philippines and moved to Masterton in 2013 to join her husband who’s been an apiarist in Wairarapa for 15 years now.

    She is a Certified Public Accountant abroad and is currently doing her last CAANZ module to become a fully qualified Chartered Accountant.

    She has had several exciting roles overseas including being an auditor at PwC and an accountant at IBM. Prior to joining Lawson Avery, she was juggling her role as a Senior Finance Officer in Wellington, and study towards becoming a Chartered Accountant.

    Laica is also a mum of two beautiful kids – Eunice and Lucas.

    :CA

    Accountant

    Hiona Haeata

    Hiona was born and raised in the Wairarapa and spent 10 years living in Australia. She moved home in 2022 to be closer to family.

    She completed her certificate level 4 in accounting and bookkeeping, then completed her registration as a BAS Agent, and is now currently working towards her bachelor’s degree in accounting.

    Prior to coming on board with Lawson Avery Hiona worked at another CA Practice in the Gold Coast
    as a bookkeeper, developing her skills she grew a passion for accounting.

    Out of the office Hiona loves spending time with her daughter and family and looks forward to
    exploring the beautiful outdoors and scenery that she missed.

    Accountant

    Robyn Morgan

    Robyn was born and raised in the Wairarapa.  Prior to joining Lawson Avery she worked at another local accounting firm for ten years. In 2022 she qualified as an Accounting Techinician.

    Out of the office along with her husband she’s kept busy with their two kids, enjoying a good coffee, a gluten free scone and podcast. 

    :AT

    Accountant

    Neha Patel

    Neha obtained her Bachelor of Commerce in 2015 and her Master of Commerce in 2017 from India.

    She is currently pursuing a Graduate Diploma in commerce with a major in Taxation at Victoria University of Wellington to gain knowledge about NZ business and tax law.  She is also a Provisional CAANZ member.

    Prior to joining Lawson Avery, Neha worked in the New Zealand banking sector. She has developed excellent communication skills and is always eager to try new approaches.

    Neha was born and raised in India and moved to Masterton in 2020 to join her kiwi husband who works locally as a pharmacist.

    In her free time, she enjoys drawing, painting, and spending time with her family.

    Office Manager

    Nicole Sim

    Nicole was born and raised in the Wairarapa, growing up on numerous dairy farms across the region and developing a love for the outdoors and animals.

    Working in a GP Practice while commuting to Upper Hutt for the past 5 years, Nicole has developed a fine eye for detail and is looking forward to being closer to home and all that this has to offer.

    You can often find Nicole out walking and exploring the great outdoors of the Wairarapa with her fur baby, whipping up some baking in the kitchen, and spending time with family and friends.

    Project Coordinator

    Helen Pauley

    Helen is a Marlburian who has travelled the world and landed back here. Having a varied work life from managing a regional office for a multi-national advertising firm, owning a hospitality business to practice management of a medical practice, Helen brings a bucket load of skills. Communication is her flag ship skill and she enjoys problem solving. Resourceful and fun, pretty much sums her up.

    She is married to Gary, who is a Business Advisor and in their spare time they love to travel to family & friends, experience the great outdoors and discovering new recipes and flavours, accompanied by a glass of fine wine.

    :NZCC, NZIM Cert in Supervision

    CEO

    Ric Thorpe

    Ric Thorpe is one of the owners of Sidekick Chartered Accountancy Group. Ric is one of the leads in the 20-strong Christchurch team, as well as assisting the Sidekick group across the South Island, which now has offices in six locations and over 50 team members (with an additional 15+ overseas). Ric has been instrumental in fostering the incredible family-like team culture at Sidekick and helping grow the business by spreading the word of Fixed-Fee, Modern Accountancy across the country. Ric has also held roles in governance and strategy for not-for-profit organisations, membership organisations such as the Christchurch Business Club, as well as within the Sidekick Group.

    Traditionally, Ric has been at the front end of Sidekick as the sales expert, building referral networks and solution partners across many industries. Since 2020, Ric has been predominantly Christchurch-based (which can largely be attributed to the Covid-19 situation). Now, as CEO, Ric’s role is consulting to small and medium businesses, working with clients to help them grow and driving the growth of Sidekick across the country with new office locations and recruitment!

    A key thing for Ric is culture. If you have the right people and they all have a common purpose along with respect and love for one another, your business should thrive!

    Contractor

    Anna Cochrane

    Anna brings a wealth of experience in accounting tech, with a strong focus on FYI and Xero. Having worked closely with firms across New Zealand to implement systems and streamline processes, she’s a go-to expert when it comes to getting the most out of your tech stack.
    Anna is passionate about solving problems, improving workflows, and helping teams work smarter. Now based in Timaru to be closer to family, Anna supports Sidekick on a range of internal projects—bringing her trademark energy, insight, and practical know-how to every challenge.